CUPPA CULTURE CLUBHOUSE
A community and advisory board for female founders in Marin designed to tackle your business challenges collectively
Cuppa Culture Clubhouse
8-Month Business Growth Cohort
DURATION: OCTOBER 2023 - MAY 2024
Monthly 2-hour commitment
Do you find it hard to make big-picture decisions that will take your business to the next level when you don’t have a business partner to confide in or a team to bounce ideas off?
Do you spend time on instantly gratifying tasks that don’t necessarily move the needle on your business?
Wouldn’t you like to run and grow your business with the support and accountability of a brand consultant and a board of advisors sitting at the table with you?
Cuppa Culture Clubhouse is an advisory group and community for dynamic female founders, designed to tackle the challenging parts of running a business collaboratively rather than alone. It is a mastermind group designed to help you strategically plan your business and get both accountability and support with the challenges of running it. Typically brand strategy, marketing, and sales; these crucial areas have a knock-on effect on other things and can cause you to stall as you’re unsure what action to take next.
The collective nature of the Clubhouse in-person sessions is designed to give members a sense of belonging to a group of female business owners who “have your back” as well as increase business opportunities by tapping into local wisdom.
The Clubhouse will be led in person by brand consultant Sophie Davies, the founder of Cuppa Culture Social, who will facilitate strategic planning, goal setting, accountability, and peer mentoring.
You also have an option of working 1:1 with Sophie Davies monthly to clarify universal themes in business that act as the building blocks (which need revisiting and reevaluating regularly) e.g. what you do, how you do it, and how are you different in your competitive landscape. This fundamental learning can clarify your messaging and marketing to improve the way you work, and springboard your growth from Q4 in 2023 to set your plan for Q2 in 2024.
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Cuppa Culture Clubhouse is an 8-month business advisory board and community that meet monthly in-person for 2-hours, and will be connected in a virtual hub.
Big improvements can happen in business when you take the time to review what is and isn’t working and then set quarterly goals and back into them each month. Even bigger things can happen when you share them out loud with “your people” who have a vested interest and want you to succeed. That's where we start with the Clubhouse. Where do you want to take your business next and how do you want to feel doing it?
You also have the option to book 1:1 strategy sessions with Sophie Davies in quarter. These allow you to deep dive into the fundamentals of building a brand manifesto and marketing strategy that aligns with your vision, values and sales goals.
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This community will be divided into smaller cohorts that are similar stages of business. From business owners who in the early stages of launching their service or product, to those who have been running their business for at least a few of years and ready to level up.
Founders need help establishing or reestablishing the fundamentals of what they are, who they are for and why they are different in order to grow.
Members should meet the following criteria:
A shared commitment to forming reciprocal relationships.
Community-minded
Have a collaborative mindset and open to giving and receiving information and mentorship.
Commitment to meeting for 2-hours in-person once a month.
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Sophie Davies will lead a monthly in-person 2-hour business planning and growth sessions once a month, and workshops.
The program includes the following:
An intake to understand your objectives and challenges in specific areas of business and an end goal so we can work backwards to achieve your action plan.
An initial in-person meet and greet to get to know the whole community and your individual cohorts.
3 x quarterly reviews and goal setting to assess what worked and didn’t work and set intentions for the quarter ahead. (E.g Review Q3 and set Q4 plan, review Q4 and set Q1 plan, review Q1 and set Q2 plan).
Monthly business planning and support group facilitated by a brand strategist who specialize in brand strategy, marketing, PR, and business development.
These live sessions are accompanied by worksheets that can be worked on during the live sessions and expanded on between sessions.
Option to work 1:1 with Sophie Davies to develop more clarity around how to talk about what you do, be able to pinpoint and communicate what makes you different from your competitors so people understand how to hire or refer you, and get manageable action steps to move you forward in your business.
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You will be part of an intimate business community limited to 25 people. The smaller size enables a more personalized approach to your business growth and ensures you feel seen and heard. It prevents you from getting lost in the shuffle of a faceless Facebook group or a large virtual program that can cause you to not show up (physically and mentally).
This intimate group of female business owners will get to know you and your business better, which will allow you to build more meaningful connections. You will learn from other people’s approach to business and gain from a mix of experiences and backgrounds.
Your facilitator Sophie Davies makes it enjoyable, inspiring and thought provoking with combined hard and soft skills as a coach and branding and marketing expert that results in a realistic approach to business and a well-rounded joyful experience that will breathe new life into you and your brand!
Are you interested in joining the Clubhouse?
Cohort Start Date: September 2022
Cohort End Date: May 2024
Two Investment Options:
Clubhouse: $150.00 monthly for 8 months
Clubhouse + 1:1 Support: $250.00 monthly for 8 months
Cuppa Culture Clubhouse is facilitated by a strategic business consultant and community builder Sophie Davies who brings over 20 years of experience in her roles as a senior account director (ModusBPCM) in London on behalf of global brands including Lacoste, Benetton, Esprit, Birkenstock, a co-founder of a branding & marketing agency in the Bay Area (Prim’d Marketing), and solopreneur (Cuppa Culture Social). Sophie’s depth of knowledge in marketing, PR, branding, events strategy, sales, and business development informs her approach to the Clubhouse and the community at large. The result is a well-rounded experience that supports the individual as well as the business in an intimate community setting.
Your Facilitator
Past Participant’s Feedback:
“Feel The Growth gave me the space and the push I needed to dedicate more time towards working "on" my business each week. My focus area of growth was sales and reshaping my packages, which I hadn't tackled in detail since setting up my entity. The tangible feedback and next steps I received from Sophie and Ali helped me to understand my business better and feel good about the direction I am taking it in.”
— Kate (HR Consultant)
“When I started my business I knew how to create my tangible products but I didn't fully understand the inner workings of my brand. Sophie and Ali knew the right questions to ask me that prompted both internal and external examinations that have helped fuel the flames of my business. Their guidance and the support of the group members kept me moving forward so I didn't feel like I was running my business by myself.”
— Ellie (e-commerce founder)
“I love connecting with my clients but I didn’t have a strong online presence. By the final week of Feel the Growth I felt a clearer connection to my brand. I now have a refined marketing message, and I feel clearer about how my values show up in my marketing. I am more interested in the type of content I want to share because I can relate to it more. The prospect of social media marketing feels less of a burden now!”
— Natasha (realtor)